Roots in data
With over seven years’ experience in data stitching, our systems are engineered to work at scale.Flexible integrations
Use our catalogue of inbound integrations, or we can work with you on setting up custom integrations with an average go-live period of two weeks!Storage and compliance
Benefit from easy access standardised and unified historical data, with raw data storage in secure cloud storage at a region level for compliance.Source Management
Zeotap CDP supports a wide range of data ingestion methods, from web JavaScript and web or app pixels through to server-to-server and flat files. Choose from out-of-the-box integrations with the most popular sources, or work with our team on custom integrations to suit your needs.
Data Quality
Zeotap CDP unlocks the door to a Trusted Golden Record, improving the quality of your data through a process of matching, standardisation and validation. The attributes of the same individual user are linked together under a unique ID through applying a classification scheme to the data labels of your multiple sources, enabling the creation of a single customer view.
Get a DemoData Catalog
Zeotap CDP provides a data catalog (like a database) that houses all of your customers’ attributes, enabling easy customer segmentation depending on your campaign goals, and delivering personalised experiences at scale.
Get a demoCreate a Trusted Golden Record
With your data collected, Zeotap CDP then helps you unify all of your disparate first party data, including consent purposes and marketing preferences, into a Trusted Golden Record of every customer.
Collect
Bring together all of your data sources into a single platform
Unify
Create a Trusted Golden Record that builds in compliance
Segment
Enhance your data with no-code AI segmentation and deterministic lookalikes
Activate
Deliver personalised, multi-channel customer journeys