Targeting
For advertisers, Zeotap Data delivers quality targeting at scale, without the headaches normally associated with European data compliance
Data Enrichment
Even the most data-rich of companies faces gaps and blind spots in their data - Zeotap Data supplements your first-party data to complete the picture, without compromising privacy
Identity Resolution
Europe’s largest quality data graph connects your first-party data to identifiers across the ecosystemSocio-demographic data
Quality ID-verified or self-declared data sourced from telecom operators, e-commerce marketplaces, apps and publishers
Scale across the majority of the mobile population
Verified and continuously checked for On-Target Reach (OTR) against Nielsen DAR and Facebook
App usage data
Quality segments created by picking individual apps (no pre-packaged data) from top app SDKs and exclusive utility apps
Scale across the majority of the mobile population
Raw deterministic app usage data refreshed daily
Purchase intent data
Quality real shopping data or product view frequencies that follow strict thresholds in shopping environments, sourced from e-commerce sites, loyalty progammes, publishers, invoice and other purchase fulfilment providers
Scale with cross-device extension on demand
Raw purchase intent data refreshed daily
Brand purchase data
Granular brand and product purchase data
Quality sourced from e-commerce and multichannel retailers
“Zeotap has always set the bar when it comes to quality and security. It is part of their DNA.”Steffen Roehn, former CIO, Deutsche Telekom
“Based on my experience, I can honestly say Zeotap’s platform is without equal. Brands can happily jettison a complex and inefficient patchwork of point solutions in favour of their unified stack for all data-related activities.”Kay Schwabedal, Chief Digital Officer, Virgin Media
“Being the data centre for the entire EMEA region, we have found Zeotap to be the right partner to improve our customer data intelligence and the service we provide to our clients.”Jordi Urbea, Chief Revenue Officer, Ogilvy Spain
“Every time we use Zeotap data it increases the CTR in every single campaign.”Felipe Moreno Padilla, Data and Audience Manager, Unidad Editorial
