Why enrich with Zeotap Data?

PRIVACY

Fully-consented data for total GDPR compliance

SCALE

Data from over 130 providers to deliver against your needs

QUALITY

People-based and deterministic for unbeatable reliability

NO MATTER HOW GOOD YOUR FIRST-PARTY DATA ASSET IS, IT HAS NATURAL LIMITATIONS

Ensuring your marketing has good reach and that your single customer view has depth means that you need access to third-party data sources.

But there are two challenges with most data sources: quality and privacy. That’s why we’ve created the largest high-quality spine of descriptive data across Europe, delivering unrivalled scale while having compliance baked in.

PRIVACY AND SECURITY

Zeotap Data includes only fully-consented data, and is both GDPR and ePrivacy compliant. Our systems undergo continual security recertification, including ISO 27001, ISO27017 and ISO27018, so you can be confident in the data you’re using. 

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Scale

Zeotap Data’s data is composed of over 500 million unique IDs, delivering European coverage across a wide range of data types, from app usage to shopping data. 

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QUALITY

Zeotap Data provides only people-based and deterministic data, sourced from over 130 providers (50% exclusive to Zeotap) and refreshed daily to ensure reliable quality.

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What our customers say

“Zeotap has always set the bar when it comes to quality and security. It is part of their DNA.”

Steffen Roehn, former CIO, Deutsche Telekom

“Based on my experience, I can honestly say Zeotap’s platform is without equal. Brands can happily jettison a complex and inefficient patchwork of point solutions in favour of their unified stack for all data-related activities.”
Kay Schwabedal, Chief Digital Officer, Virgin Media

Kay Schwabedal, Chief Digital Officer, Virgin Media

“Every time we use Zeotap data it increases the CTR in every single campaign.”
Felipe Moreno Padilla, Data and Audience Manager, Unidad Editorial

Felipe Moreno Padilla, Data and Audience Manager, Unidad Editorial

Case study

How Unidad Editorial enables greater efficiency and grows customer spend

To help reach their marketing goals, the Unidad Editorial team chose to work with Zeotap based on its reputation in the market and ability to offer a scalable and sustainable long-term solution.

Learn how they achieved an increase of nearly 34% in CTR (click-through rate) in just two weeks with Zeotap.

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