How to use Zeotap Fuel

Targeting

For advertisers, Zeotap Fuel delivers quality targeting at scale, without the headaches normally associated with European data compliance

Data Enrichment

Even the most data-rich of companies faces gaps and blind spots in their data - Zeotap Fuel supplements your first-party data to complete the picture, without compromising privacy

Identity Resolution

Europe’s largest quality data graph connects your first-party data to identifiers across the ecosystem

Socio-demographic data

Quality ID-verified or self-declared data sourced from telecom operators, e-commerce marketplaces, apps and publishers

Scale across the majority of the mobile population

Verified and continuously checked for On-Target Reach (OTR) against Nielsen DAR and Facebook

Request data

App usage data

Quality segments created by picking individual apps (no pre-packaged data) from top app SDKs and exclusive utility apps

Scale across the majority of the mobile population

Raw deterministic app usage data refreshed daily

Visit Segment Finder

Purchase intent data

Quality real shopping data or product view frequencies that follow strict thresholds in shopping environments, sourced from e-commerce sites, loyalty progammes, publishers, invoice and other purchase fulfilment providers

Scale with cross-device extension on demand

Raw purchase intent data refreshed daily

Visit Data Catalogue

Brand purchase data

Granular brand and product purchase data

Quality sourced from e-commerce and multichannel retailers

Visit Data Hotline

What our customers say

“Zeotap has always set the bar when it comes to quality and security. It is part of their DNA.”

Steffen Roehn, former CIO, Deutsche Telekom

“Based on my experience, I can honestly say Zeotap’s platform is without equal. Brands can happily jettison a complex and inefficient patchwork of point solutions in favour of their unified stack for all data-related activities.”
Kay Schwabedal, Chief Digital Officer, Virgin Media

Kay Schwabedal, Chief Digital Officer, Virgin Media

“Being the data centre for the entire EMEA region, we have found Zeotap to be the right partner to improve our customer data intelligence and the service we provide to our clients.”
Jordi Urbea, Chief Revenue Officer, Ogilvy Spain

Jordi Urbea, Chief Revenue Officer, Ogilvy Spain

“Every time we use Zeotap data it increases the CTR in every single campaign.”
Felipe Moreno Padilla, Data and Audience Manager, Unidad Editorial

Felipe Moreno Padilla, Data and Audience Manager, Unidad Editorial

Data Hotline

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