The Microsoft Dynamics CRM (now Dynamics 365 CRM) integration with Zeotap CDP enables seamless data synchronization from key standard and custom objects—such as Contacts and Accounts. These objects contain critical data, including first-party user IDs, to ensure accurate user matching within Zeotap CDP. Once imported, this data becomes actionable for segmentation, insights, and personalized marketing strategies. By leveraging Dynamics CRM data within Zeotap CDP, businesses can create targeted campaigns and enhance customer engagement across multiple channels, optimizing sales, marketing, and customer service efforts.
Read the Help Docs here: Source Integration