Where Data and Privacy Coexist
in Harmony

In an era when data privacy is an important purchase driver, you need a customer data platform built with a privacy-by-design mindset

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PRIVACY ASSURANCE

Foster Customer Trust Through:

Data Transparency

Provide consumers with clear information about how their data is collected, managed, and used

Up-to-date Consent Choices

Privacy preferences are included in customer profiles to ensure data is shared on a need-to-know basis

Regulatory Compliance

Zeotap was built to meet the standards of all privacy frameworks, including GDPR and CCPA

KEY FEATURES

Techniques That Deliver

Zeotap’s privacy toolkit

Consent Control Centre

Our DIY centre enables marketers to set universal rules for honouring consent and launch campaigns confidently, knowing marketing preferences are properly reflected

Granular Consent Options

Give your customers the freedom to opt in or out of specific data processing activities, offering a more personalised approach to consent management

Robust Support for DSR

With Zeotap’s Data Subject Requests feature, brands can swiftly respond to data erasure requests, including bulk deletions, ensuring compliance with the “right to be forgotten”