The Art of Perfect Timing: Real-Time Personalisation
Reacting to live customer signals with high-speed decisioning, Zeotap allows marketers to provide experiences that evolve with preferences
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DYNAMIC MOMENTS Keep Every Interaction On Point With:
Real-Time Processing
Ingest and respond to behavioral data like product views, cart activity, or searches as they happen
Live Audience Management
Continuously refresh segments based on live user behavior, ensuring every campaign stays relevant
Instant Activation
Trigger personalised actions across owned and paid channels with sub-second latency
KEY FEATURES Techniques That Deliver
Zeotap’s real-time toolkit
Immediate Decisioning
Minimising latency between data ingestion, decision-making, and actions, Zeotap enables real-time engagement that boosts relevance, performance, and loyalty
Trigger-Based Activation
Use pre-defined behavioral or profile triggers to automatically launch next-best actions (e.g., apply suppression, send message, show offer) that connect at exactly the right time
Live Event Ingestion
Capture and stream user events to enable audience and journey updates, adapting in real-time to changing behaviors and ensuring no opportunity goes unnoticed
HONING OUR CRAFT Explore Zeotap’s CDP
360° Customer View
Unify onsite and offsite data to attain a singular, comprehensive view of each customer
Audience Boost
Enrich customer profiles with multiple types of identifiers across the entire digital ecosystem
Omnichannel Orchestration
Craft tailored customer journeys that connect seamlessly across multiple touchpoints
German-Grade Privacy
Integrate consent choices into every customer profile to put privacy at the core of your campaigns
Data Governance and Security
Ensure your customer data is unified and activated according to industry standards
AI-powered Impact on Every Customer Interaction
From segmentation to activation, ZeoAI makes real-time decisions aligned with your business reality
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InfraFlex: Architecture That Adapts to Your Needs and Requirements
Customizable deployment based on your technical environment, team, and specific business processes
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Take the First Step Toward Data-Driven Growth
