EMEA Marketing Manager
Ketty is Marketing Manager at Zeotap, where she leads regional marketing strategy and content across EMEA and MENA. She works closely with Zeotap's product, sales, and customer teams to translate complex topics in customer data, identity, and privacy-first marketing into practical guidance for enterprise marketers. Her writing focuses on helping brands activate first-party data, navigate a cookieless landscape, and build CDP strategies that drive measurable business outcomes.