How Zeotap uses Google BigQuery to build highly customized audiences at scale

Zeotap’s mission is to help brands deliver commercial outcomes in a privacy-first Europe. To achieve this, Zeotap partnered with Google Cloud to provide a customer data platform that is differentiated in the market with a focus on privacy, security, and compliance.🔒

Google Cloud

Find out more on how Zeotap uses Google BigQuery to build highly customized audiences at scale to enable the next generation digital marketing experts to:
– drive higher conversion rates
– return on advertising spend
– reduce customer acquisition cost.

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