ZEOTAP CDP FEATURES
Omnichannel Journey Orchestration
Create real-time customer journeys for cross-channel personalisation at scale
Why choose Zeotap CDP
Deliver real-time personalisation
Reach the right customer at the right time—in real-time. Zeotap CDP orchestrates user journeys to deliver scalable personalisation.
Drag-and-drop journey design
This is cross-channel personalisation made easy with a simple drag-and-drop journey builder.
Activate across the whole journey
Orchestrate beyond marketing, sending data to any endpoint or API, including call centre software.
Success stories and quotes
Personalisation at scale
Today’s customer demands personalisation across a growing range of touchpoints, but delivering this at scale can be challenging. With an easy-to-use user interface, you can use Zeotap’s customer data platform to create personalised journeys in just a few clicks.
Break out of departmental silos
By orchestrating customer journeys across multiple channels, including customer support and point-of-sale, you can ensure a consistent, personalised experience across every touchpoint.
Increase the customer lifetime value
Delivering personalised customer journeys allows you to deliver ‘Next Best Action’ and ‘Next Best Offer’ at scale, increasing your ability to reduce churn and attrition, as well as more effectively upsell and cross-sell.
Explore Zeotap CDP
Integrate
Integrate disparate data sources to form actionable, unified customer profiles, enabling enhanced insights and targeted marketing strategies for improved customer experiences and business growth.
Unify
Unify onsite and offsite data to attain a comprehensive 360-degree view of each customer, enabling personalised experiences and boosting conversions through targeted and data-driven strategies.
Segment
Segment your customer data, leveraging the potential of machine learning and activate these segments across various channels to achieve optimal campaign success and drive impactful marketing outcomes.
Orchestrate
Orchestrate a personalised journey, utilising actionable recommendations to boost retention, reduce attrition and optimise sales for enhanced customer engagement and business success.
Analyse
Analyse platform usage, delve into consumption metrics and attain visibility into aggregated data, providing valuable insights for informed decision-making and improved business performance.
Protect
Protect your customer data with our privacy-focused platform, ensuring compliance with regulatory frameworks such as CCPA and GDPR, safeguarding data and fostering trust with customers.
Industry recognitions
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