ZEOTAP CDP MODULES
Making Data Privacy Compliance Easy
Reflect unified consent across all campaigns to enhance customer experiences and satisfy regulatory compliance
Why choose Zeotap CDP
Compliance
Our customer data platform is designed to meet all privacy frameworks, including CCPA and GDPR, and is easily extensible.
Self-service
Our intuitive self-serve interface for privacy compliance tasks means you don’t have to depend on IT teams for support.
Management
Data observability, including audit logs for compliance, is an integral component of our customer data platform for complete data health management.
Success stories and quotes
KEY FEATURE
Consent orchestration
Do-it-yourself
Our DIY consent control centre allows for the easy setup of consent and marketing preferences rules to automate the process.
Orchestrate
Quickly and easily reflect consumer consent choices and marketing preferences across all your martech and adtech channels.
GDPR-compliant
Built-in functionality for complete GDPR compliance, along with all other global privacy frameworks, which is easily configurable in Zeotap CDP.
KEY FEATURE
Data subject requests
Self-serve
Our customer data platform offers a transparent and simple way to delete a user profile in a self-serve environment.
Audit-ready
A comprehensive logging of customer profile deletion requests for audit and compliance reviews.
Efficient
Bulk deletes capabilities of customer profiles to adhere to GDPR’s Right to be Forgotten requests from customers.
Explore Zeotap CDP
Integrate
Integrate disparate data sources to form actionable, unified customer profiles, enabling enhanced insights and targeted marketing strategies for improved customer experiences and business growth.
Unify
Unify onsite and offsite data to attain a comprehensive 360-degree view of each customer, enabling personalised experiences and boosting conversions through targeted and data-driven strategies.
Segment
Segment your customer data, leveraging the potential of machine learning and activate these segments across various channels to achieve optimal campaign success and drive impactful marketing outcomes.
Orchestrate
Orchestrate a personalised journey, utilising actionable recommendations to boost retention, reduce attrition and optimise sales for enhanced customer engagement and business success.
Analyse
Analyse platform usage, delve into consumption metrics and attain visibility into aggregated data, providing valuable insights for informed decision-making and improved business performance.
Protect
Protect your customer data with our privacy-focused platform, ensuring compliance with regulatory frameworks such as CCPA and GDPR, safeguarding data and fostering trust with customers.
Industry recognitions
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