ZEOTAP CDP MODULES
Orchestrate Customer Journeys Easily
Improve marketing personalisation and customer satisfaction by aligning audiences to touchpoints across the customer journey
Why choose Zeotap CDP
Personalise
Improve customer experience through real-time customer journey orchestration and personalization.
Easy
Our customer data platform offers a marketer-friendly, drag and drop interface for easy data management and analysis.
Automate
Zeotap CDP offers powerful omnichannel data unification and simple activation across platforms.
Success stories and quotes
KEY FEATURE
Journeys
Automate
Automate your workflows, multi-step journeys, and sequences in real-time for easy activation.
Transfer
Our customer data platform offers webhooks and build-your-own-integrations to transfer data to your activation platforms easily.
Activate
Send data at the right time to the right channel, either in real-time or by scheduling the delivery of your messages.
KEY FEATURE
Platform preferences
Prioritise
Prioritise channels for activation based on the goals to get the most out of your marketing efforts.
Optimise
Optimise the frequency of touchpoints with customers to prevent marketing fatigue.
Satisfy
Intelligently assign channel preferences based on customer engagement to maximise customer satisfaction.
Explore Zeotap CDP
Integrate
Integrate disparate data sources to form actionable, unified customer profiles, enabling enhanced insights and targeted marketing strategies for improved customer experiences and business growth.
Unify
Unify onsite and offsite data to attain a comprehensive 360-degree view of each customer, enabling personalised experiences and boosting conversions through targeted and data-driven strategies.
Segment
Segment your customer data, leveraging the potential of machine learning and activate these segments across various channels to achieve optimal campaign success and drive impactful marketing outcomes.
Orchestrate
Orchestrate a personalised journey, utilising actionable recommendations to boost retention, reduce attrition and optimise sales for enhanced customer engagement and business success.
Analyse
Analyse platform usage, delve into consumption metrics and attain visibility into aggregated data, providing valuable insights for informed decision-making and improved business performance.
Protect
Protect your customer data with our privacy-focused platform, ensuring compliance with regulatory frameworks such as CCPA and GDPR, safeguarding data and fostering trust with customers.
Industry recognitions
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