The Server-to-Server (S2S) HTTP API in Zeotap CDP enables seamless data transfer from any website or application directly into the platform. Using the provided API endpoint and write_key, you can send user, event, page, device, and consent data tied to at least one identifier, ideally the client’s first-party user ID. This data becomes actionable within Zeotap CDP, allowing you to create user segments, gain insights, and target them effectively across your preferred platforms.

Read the Help Docs here: Source Integration