04 February 2019, BERLIN: Today, the GSMA named zeotap to the GSMA 100, a global innovation discovery initiative designed to identify and advance the next generation of connectivity and digital services. Zeotap enables mobile operators and other large enterprises to monetize their data through the integration with its patented technology zeoCore, which is already connected to the largest advertisers in the ecosystem.
Stéphane Richard, CEO GSMA 100 comments “We welcome zeotap to the GSMA 100. The GSMA 100 companies are leaders in categories that are poised to drive digital transformation and industry growth,” said Laxmi Akkaraju, Chief Strategy Officer, GSMA. “We look forward to working with zeotap to unlock business development and investment opportunities and champion innovation in our industry.”
Zeotap joins the second cohort of the GSMA 100. This includes: AppOnBoard, Cinarra, Cloudify, CUJOAI, DefinedCrowd, Genus AI, Invisible Systems, IoTium, Jiminy, KaiOS, Limitless, Litmus Automation, Lumina Networks, Messagenius, SecureHome, UserTribe, and Vilynx.
GSMA 100 represents the innovation priorities of mobile operators around the world. Companies are referred into the program through investment and key partners. Contributors of the GSMA 100 for 2018-2019 include: include América Móvil, Blumberg Capital, British Telecom, China Mobile, Deutsche Telekom, EIT Digital, Etisalat, Telecom Italia, HV Holtzbrinck Ventures, KPN Ventures, MegaFon, MTN Group, Orange, Rogers Communications, Sony Innovation Fund, Telefónica, Telenor Group, Telstra Ventures, US Cellular and Vodafone, among others. Follow the #GSMA100 hashtag on Twitter or visit: www.gsma100.com
About the GSMA
The GSMA represents the interests of mobile operators worldwide, uniting more than 750 operators with over 350 companies in the broader mobile ecosystem, including handset and device makers, software companies, equipment providers and internet companies, as well as organisations in adjacent industry sectors. The GSMA also produces industry-leading events such as Mobile World Congress, Mobile World Congress Shanghai, Mobile World Congress Americas and the Mobile 360 Series of conferences. For more information, please visit the GSMA corporate website at www.gsma.com. Follow the GSMA on Twitter: @GSMA
zeotap unites the world’s most valuable data to fuel growth. We enable our clients to achieve better results through precision at scale and intelligent technology. The first company to win by now 9 major telecom operators around the world as data partners, zeotap has since become the leader in sourcing, refining and distributing high-quality data from large enterprises.
zeotap provides data to the digital advertising ecosystem for better mobile targeting, insights & patented data connectivity. Stringent quality audits, sophisticated methodologies and state-of-the-art technology ensure our data has proven up to six times more accurate than current market benchmarks, solving a fundamental quality problem in the industry. Up to now, roughly 50 of the world’s top 100 brands are using zeotap’s data.
We have earned our partners’ trust through a strict focus on regulatory compliance, privacy-by-design and information security and in total 8 enterprise grade certifications and many more pro-active measures that go beyond necessary standards in the field. We have built our company on an ethical company vision and are applying GDPR law around the world – not just in Europe.